MicroMass is a health care marketing agency specializing in digital, relationship marketing, and non-personal promotion. Our unique expertise in human health behavior allows us to create highly effective solutions for patients and health care providers.

We live in a dynamically changing health care environment, and believe that brands need to take an innovative approach to marketing to succeed.

By applying a fundamental understanding of human health behavior, our innovative approach changes behavior—not just beliefs. Because our solutions are based on over 50 years of validated behavioral science research, we can drive better outcomes for patients and better value for brands.

Changing health behaviors is never easy. Traditional methods of repetition marketing—creating a message, and saying it over and over, and louder and louder—won’t get you there. MicroMass starts in a different place than other agencies. By applying the psychology and sociology of human decision making, we make brands more personally relevant throughout a patient’s and physician’s health care experience.