Micromass News


MicroMass Presents Workshop at Patient Summit Europe feature image

MicroMass was a presenter at the Eye for Pharma Patient Summit Europe. MicroMass facilitated a workshop along with Ashfield Healthcare Communications.


MicroMass Client Profiled in PM360 feature image

Arpan Shah, Marketing DIrector at Lexicon Pharmaceuticals was named Marketer of the Year at the PM360 Trailblazer Awards. Read his feature in PM360.


Treating the Whole Patient: A More Compelling Approach to Product Development feature image

This article details how to differentiate your product and impact patient outcomes, all in the clinical development stage.


MicroMass Communications, Inc. Joins Ashfield feature image

UDG Healthcare plc has today announced the acquisition of MicroMass Communications, a US-based healthcare communications agency specializing in behavioral change.


MicroMass’ Client Wins Marketer of the Year feature image

Arpan Shah, Marketing Director at Lexicon Pharmaceuticals, was named Marketer of the Year at the 9th annual 2017 PM360 Trailblazer Awards.


MicroMass Employee Honored with PharmaVOICE 100 Recognition feature image

Amber Eaton, Vice President, Group Account Director was recognized as a PharmaVOICE 100 recipient.


MicroMass Named Finalist PM360 Trailblazer Awards feature image

MicroMass honored with direct to patient and marketer of the year finalist recognition.


MicroMass Named Top 100 Healthcare Agency feature image

MicroMass Communications, Inc. was named to the top 100 healthcare agencies for the 11th year in a row. Learn more.


Strengthening the Connection Between Providers, Patients, and Brands feature image

Read our Expert on Call article on patient-provider dialogue. We focus on how pharma can help providers optimize conversations with patients.


MicroMass: Key Sponsor at MM&M Transforming Healthcare Conference feature image

MicroMass was a sponsor at the 3rd annual MM&M Transforming Healthcare Conference.


2017 Agency Profile: Addressing Whole Patient Needs feature image

The annual Med Ad News agency profile provides insight into the MicroMass Communications’ specialized structure, services offered, accomplishments, and future plans.


Improving Outcomes Start Before Drug Launch feature image

In our article featured in BioPharmaDive, Rob Peters discusses how outcomes can be improved prior to drug launch. Take a look.


MM&M eBook: Behavioral Science for Healthcare Marketers feature image

MicroMass was featured in the MM&M ebook that looks at how pharma marketers can leverage behavioral techniques for patients and providers.


MicroMass’ Partner Nicotrax Concludes Smoking Cessation Study feature image

Nicotrax, a partner of MicroMass Communications, recently concluded its 4-week smoking cessation study.


Patient-Provider Dialogue: Your Brand Depends On It feature image

In our first of 3 patient-provider Expert on Call articles for PM360, we analyze the importance of patient-provider dialogue on the pharma brand.


4 Ways to Sell Clients on Behavioral Marketing Programs feature image

MicroMass was prominently featured in the MM&M article on selling behavioral science to clients. Take a look.


MicroMass Contribution to PharmaVOICE C-Suite Outlook Article feature image

MicroMass contributed to the PharmaVOICE article, C-Suite Outlook: Leading Through Extraordinary Change. Take a look at their questions, and more importantly, our answers.


MicroMass <i>We Are Specialists</i> Campaign Awarded Silver feature image

PM360 has named MicroMass Communications, Inc. as the Self-promotion Pharma Choice Silver winner.


MicroMass Service Offering Selected as PM360 Innovative Strategy feature image

MicroMass was selected for the PM360 Innovation issue. Read more about how MicroMass is striving to meet both the clinical and psychosocial needs of patients.


What’s trending in 2017? Triple Aim. feature image

Read our editorial contribution in this month’s PharmaVOICE magazine. Alyson Connor, president of MicroMass discusses the impact of Triple Aim, which is an initiative designed to improve patient care, patient health, and reduce healthcare costs.


MicroMass is hiring! Join us. feature image

MicroMass Communications, Inc. is hiring. Learn more about our open positions and apply today!


MicroMass Poster Presentation at Cone Health Nursing Research and Evidence-Based Practice Symposium feature image

MicroMass was selected to present a poster revealing the results of its clinical study based on its behavioral intervention application, Time 2 Focus, for adults with type 2 diabetes.


MicroMass Honored with Award of Excellence from Rx Club feature image

The MicroMass unbranded campaign for Atopic Dermatitis Insider was recognized as an Award of Excellence winner in the 30th annual Rx Club Awards. Atopic Dermatitis Insider received the honor for Best Integrated Campaign.


MicroMass Participates at 2016 UNC Kenan-Flagler Healthcare Conference feature image

MicroMass was a panelist at the 2016 UNC Kenan-Flagler Healthcare Conference at the University of North Carolina at Chapel Hill.


MicroMass’ Program Featured in PM360 After Winning Trailblazer Award feature image

SaxendaCare®, winner of the Trailblazer Award in the Persistence/Adherence Program category, was featured in the October issue of PM360.


MicroMass’ Client, Jennifer Thomas, Featured in PM360 feature image

MicroMass’ client Jenn Thomas was featured in the October issue of PM360 after being honored as the PM360 Trailblazer Marketer of the Year.


Addressing Whole Patient Needs: A New Model for Pharma feature image

In PharmaVOICE, we discuss how pharma should change its traditional model to address the whole patient needs—both clinical and psychosocial needs.


MicroMass Wins PM360 Trailblazer Award feature image

MicroMass was honored with a prestigious PM360 Trailblazer Award for SaxendaCare®. SaxendaCare® was the winner in the Persistence/Adherence program category.


MicroMass’ Client, Jennifer Thomas, Wins Marketer of the Year feature image

MicroMass client, Jennifer Thomas, won Marketer of the Year at the prestigious PM360 Trailblazer Awards held in New York City.


Triangle-Based Healthcare Communications Agencies Merge feature image

MicroMass Communications, Inc., a Cary-based healthcare communications agency, and Strategic Pharma Solutions, Inc. (SPS), a Raleigh-based healthcare communications agency, announced today that the two companies have merged.