Pharmacist RM main image
Pharmacist RM main image

ACURA

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Pharmacist RM

Audience

Pharmacists

Challenge

Introduce a new OTC pseudoephedrine that helps prevent meth production in a well-established market

Solution

Elevate the voice of pharmacists as community caregivers and utilize digital media to acknowledge pharmacists’ role as community caregivers as well as highlight Nexafed as a valuable tool in the fight against meth

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