HPV Vaccine Professional RM main image
HPV Vaccine Professional RM main image

MERCK

HPV Vaccine Professional RM Logo

HPV Vaccine Professional RM

Audience

Global marketing teams and the physicians they target

Challenge

Help physicians overcome patient resistance to vaccination for HPV across multiple geographies that accommodates cultural differences

Solution

Create a turnkey physician training curriculum and tools that improve physician self-efficacy to strongly recommend vaccination to patients

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